The Motorist diner in under a month.
Dan Bray
Creative Director
The Motorist diner in under a month.
Dan Bray
Creative Director
The Motorist isn’t just a destination for car and bike enthusiasts — it’s a place where passion meets community. And because great experiences deserve great food, creating something tasty was always high on the menu. That’s why we asked to create MO’s — a space designed to bring people together over their love of great food, just as much as their love for great motors.
The Motorist isn’t just a destination for car and bike enthusiasts — it’s a place where passion meets community. And because great experiences deserve great food, creating something tasty was always high on the menu. That’s why we asked to create MO’s — a space designed to bring people together over their love of great food, just as much as their love for great motors.
The Motorist isn’t just a destination for car and bike enthusiasts — it’s a place where passion meets community. And because great experiences deserve great food, creating something tasty was always high on the menu. That’s why we asked to create MO’s — a space designed to bring people together over their love of great food, just as much as their love for great motors.
Creative сhallenges
Our challenge was a very fast turnaround — shifting from a fine dining offer to something more playful. Enter MO, bringing character and warmth while keeping the experience authentic and premium.
Creative сhallenges
Our challenge was a very fast turnaround — shifting from a fine dining offer to something more playful. Enter MO, bringing character and warmth while keeping the experience authentic and premium.
Results
While the fine dining experience at MO’s was great, 'After a day under the hood — they craved something a bit less swanky but still top notch!'.
'We had a Jag Mark II, now we have an RS Cosworth Mark 4. Kinda'.
Results
While the fine dining experience at MO’s was great, 'After a day under the hood — they craved something a bit less swanky but still top notch!'.
'We had a Jag Mark II, now we have an RS Cosworth Mark 4. Kinda'.
